For Immediate Release

April 5, 2017

Beta Research Offers Automotive Clients the Ideal Research Venue

Syosset, New York, April 5, 2017 - Beta Research Corporation, a certified woman owned, full-service provider of custom market research, announced today that it expanded its footprint of focus group and usability testing facilities to include a fourth location. The new site is the ideal setting for the automotive and other motor vehicle industries to conduct qualitative research.


Located at 598 Broad Hollow Road in Melville, New York, the 26,000 square feet of meeting space features 10,000 square feet of flexible event space, which allows for testing of up to five motor vehicles simultaneously. The venue also includes thirteen breakout rooms, perfect to evaluate particular elements of a vehicle or to assess individual components. The site also hosts several convenient and full-service amenities such as a 24-hour Business Center, guest rooms, dining options and Starbucks. A full description and photographs of Beta Research's latest facility is available online at www.betaresearch.com/facilities.html.


Amy Gorelkin, CEO of Beta Research stated, "As we continue to work closely with our automotive clients, we have a better understanding of their overall needs. Our new location was a direct result of these collaborative efforts." Amy also added, "Beta Research's new facility will not only fulfill, and at times, exceed our clients' research requirements, but give them access to premium amenities and guest rooms. This will ensure that our out of town clientele be comfortable and productive during their research projects, some of which may have field times of a week or longer."


About Beta Research Corporation
For over forty-seven years, Beta Research Corporation has assisted consumer goods manufacturers, pharmaceutical companies, healthcare organizations, media companies, direct marketers and advertising agencies, obtain information and insights needed to make smarter decisions, reach more customers and build up their bottom lines.


Beta Research uses a range of methodologies - quantitative and qualitative, traditional and cutting edge - to help businesses function more effectively and gain a competitive edge. With the right information, Beta Research aids its clients make critical decisions that attract customers and enhance their profits. Studies include concept, branding, packaging, product, attitude and usage, advertising, tracking, panel development and syndicated.


Beta Research is the parent company of Erdos & Morgan. Erdos & Morgan is a full service media market research company that provides syndicated and custom market research.


For proven approaches and fresh perspectives, please go to www.BetaResearch.com.


Please contact Gail Disimile at gdisimile@betaresearch.com or 516-935-3800 for further information regarding this press release.




Beta Research
Syosset, New York

Contact:
Gail Disimile

P: 516.935.3800 Ext 222
F: 516.935.4092

gdisimile@betaresearch.com