Syosset, New York, July 14, 2016 – Beta Research Corporation, a certified woman owned, full-service provider of custom market research, announced today that it has officially opened its new Focus Group and Usability Testing facility.
Located at 485 Underhill Blvd. Suite 200, Syosset, NY 11791, this new 3,500 square foot facility features three-tiered stadium seating in the viewing room, an adjacent client lounge equipped with an Apple iMac setup, dual camera filming capability, the largest two-way mirror commercially available and private underground client parking.
Amy Gorelkin, CEO of Beta Research stated, “As we officially open our new, state-of-the-art focus group facility in Long Island, we look forward to providing the tri-state area with a new option for conducting qualitative research. In preparation for the opening, Beta Research has continued to build our expertise in the latest qualitative research techniques and we look forward to offering our clients an ever growing set of research tools.”
About Beta Research Corporation
For over forty-six years, Beta Research Corporation has assisted consumer goods manufacturers, pharmaceutical companies, healthcare organizations, media companies, direct marketers and advertising agencies, obtain information and insights needed to make smarter decisions, reach more customers and build up their bottom lines.
Beta Research uses a range of methodologies – quantitative and qualitative, traditional and cutting edge – to help businesses function more effectively and gain a competitive edge. With the right information, Beta Research aids its clients make critical decisions that attract customers and enhance their profits. Studies include concept, branding, packaging, product, attitude and usage, advertising, tracking, panel development and syndicated.
Beta Research is the parent company of Erdos & Morgan. Erdos & Morgan is a full service media market research company that provides syndicated and custom market research.
For proven approaches and fresh perspectives, please go to www.BetaResearch.com.
Please contact Gail Disimile at gdisimile@betaresearch.com or 516-935-3800 for further information regarding this press release
