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Focus Group and Usability Testing Facility
Beta Research is Long Island's premier research facility for on-site and web-based focus group interviewing and research design. Our management team, with years of marketing research experience, takes pride in offering you the highest level of service, comfort and convenience. Beta Research also offers a full complement of quantitative techniques including mail, telephone, Internet and intercepts (including mall and on-site).
- Facility Equipped with the Latest A/V and Internet Technologies
- Two Tier Viewing Area with Specialty Cuisine Offered
- Overflow Room for Private Use or Additional Seating
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- Reception Area with Office Services Provided
- Location Accessible by Train and Air with Ample Parking
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Beta offers you a complete turnkey operation...from project design,
to inviting attendees to the presentation of final results.
- Provide All Qualitative and Quantitative Methods
- Project Management
- Sample and Discussion Guide Design
- Recruiting Capabilities
- Experienced and Trained Moderators
- Delivery of Reports and Presentations
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Use the focus group methodology to...
- Generate creative marketing ideas.
- Establish new product concepts.
- Generate new approaches for established markets.
- Gain reaction to current products and product improvements.
- Uncover basic consumer needs and attitudes.
- Understand consumer vocabulary.
- Dig deeper into previously obtained quantitative data.
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Train: Hicksville or Syosset Train Stations on Long Island Railroad
Air: Kennedy, LaGuardia or Islip Airports |
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Proud Member
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Association Member
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© 2010 All Rights Reserved. Beta Research Corporation. |
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