January 2003 Issue

• Can Response Rates by Mail/Telephone Be Improved?
  
• Quips by Chris Connelly

February 2002 Issue

• Post-September 11th Test of Methods to Improve Mail Response Rates
  
• Discovery, ESPN, History Ranked Tops By Cable Subscribers
  
• Beta Milestones

October 1999 Issue

• Beta Unveils New Study of Women's Health Issues
  
• Info-Check by David Buchler
  
• Beta Research Corp. -- #1 in Publication Panel Research

June 1999 Issue

• Tell Me Your Secret - Random Response Methodology by Charles R. Mann, Ph.D.
  
• The Organization of Arguments by John Martino
  
• Frustration by Carl Kossoff
  
• The "Beta" Star

January 1999 Issue

• Ad Page Exposure - APX by Paul Di Lillo
• The Specificity of Norms by John Martino

April 1998 Issue

• Panel Research - An Overview by Heidi Hackett
• Beta Research conducts several annual syndicated studies that are purchased by media companies.
  
• Nonparametric Statistical Techniques by John Martino
• Insight Through Focus Groups
• The Organization of Arguments by Paul Di Lillo

September 1997 Issue

• Raising Response Rates by Mail - An Update
  • The Outside Envelope
  • The Postcard or Advance Mailing
  • Printing on Recycled Paper
  • Lifting Response Rates via Monetary Incentives
• Determining Sample Size

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