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November 12, 2001

FOR IMMEDIATE RELEASE

BETA RESEARCH CORPORATION
SYOSSET, NEW YORK


Contact:
Rebecca McPheters
President, McPheters & Company
212-744-5085; E-mail: rmcpheters@mcpheters.com

Jerome Kossoff
CEO, Beta Research Corporation
516-935-3800; E-mail: jerome@nybeta.com

McPheters & Company/Beta Research Study Americans Want Greater Security Measures To Be Taken

New York, November 12, 2001:
       According to a new study released today, Americans overwhelmingly prefer that security guards at airports, train stations, bus stations, etc. be federal employees rather than being hired through private security companies.

Prefer
#
%
Federal employees
3,251
75%
Hired through private companies
1,059
25%
Total Respondents
4,310
100%



       Respondents were asked a second question about how strongly they agree or disagree with the statement: "I think the United States should have a national security identification card for each citizen." Exactly half (50%) agreed with this statement (20% strongly.) One-third (34%) disagreed and 16% neither agreed nor disagreed.

       Results are consistent across both questions for sex, age and marital status. However, those in the Northeast were most likely to prefer federal employees and to want a national security identification card.

Percentages are accurate at the 95% confidence level within ± 1.5%.

Methodology:
       The survey was conducted on the Internet utilizing the Beta Research Consumer Database. There were 4,310 respondents over the weekend of November 10th and 11th. The survey, scheduled to run through the evening of November 12th, was terminated upon learning of the American Airlines crash Monday morning.

       This survey is a joint venture of McPheters & Company, Inc. and Beta Research. McPheters & Company is a Manhattan-based consulting firm providing strategic planning and market research to the media community. Beta Research is a full-service research company headquartered in Syosset, NY.

       For more information call Rebecca McPheters at 212-744-5085 or Jerry Kossoff at 516-935-3800.

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